News: Restaurant Operations

  • Sep 3
    Heartland Banner Image for Email Marketing

    It takes more than great food to get customers into your restaurant. It also takes a healthy serving of email marketing. Email marketing is the most effective way to incentivize your best customers to spend more money with you, win back diners who...

  • Aug 7
    Beer flight at restaurant

    If you’ve been considering adding craft beer to your restaurant’s menu, the time is now. Nationwide, there’s never been more breweries. Never. In 2015, we surpassed the old record, which was set in 1873 at 4,131. As of 2018, the number of breweries...

  • Jul 22

    Personalization is the buzzword of the 21st century. Everyone wants to feel like what they’re getting was made for them. Enter data-driven marketing. Data-driven marketing uses the information gathered from customer sales to personalize future...

  • Nov 15
    bright kitchen power website

    The Texas Restaurant Association is pleased to announce our newest Preferred Partner, Bright Kitchen Power,  an energy aggregation group purchasing program designed exclusively for Members of the Texas Restaurant Association. Our Members no longer...

  • Oct 11
    restaurant to go

    In this recorded webinar, we reviewed best practices and common mistakes many restaurants make with their web properties and online ordering. Learn about how online ordering works, where the orders come from, and what to be aware of when choosing an...

  • Oct 3

    After working closely with TRA, the Texas Alcohol and  Beverage Commission (TABC) has passed new alcohol catering rules the eliminate the need for TABC pre-approval and expediting fees for most catering events. This is important because many...

  • Jul 13

    The following is an update on menu labeling from the National Restaurant Association. They are moving quickly on multiple fronts to advance our industry's position. Here's the latest: Legal strategy: As many of you know, New York City recently...

  • May 2

    The new menu labeling deadline is May 7, 2018, over a year from the original deadline of May 5, 2017.  ***** The Food and Drug Administration is pushing back the deadline in implementing menu labeling regulations. The FDA submitted an interim final...

  • Mar 20

    Find Them, Keep Them During a restaurant industry meetup at SXSW, Sampling the Restaurant Climate, we discussed the issue of recruiting and retaining employees. Throughout the conference and at other meetups, our restaurant members have consistently...

  • Feb 9
    Safety Kick Logo

    An exciting, new partnership between the Texas Restaurant Association (TRA) and Safety Kick, a cutting-edge technology company will save restaurants time and money by streamlining workplace reporting using a tablet or cell phone. A key industry...

  • Feb 8
    Restaurants Cyber Liability

    Payment card industry compliance, ransomware, social engineering fraud - all these come under the realm of cyber liability and in this TRA News Now, TRA and Wortham Insurance offer practical guidelines for protecting yourself and your business. 

  • Feb 7
    Update Form I-9 - man signing

    The U.S. Citizenship and Immigration Services recently released an updated version of the Form I-9, Employment Eligibility Verification, found here. The new Form I-9 became mandatory on January 22, 2017, replacing the previous version dated March 8...